DRAKE'S VIEWS FIRST TO EVER HIT 1 BILLION STREAMS ON APPLE MUSIC

Talk about success. Drake's Views just broke the record of becoming the first album to
clock up 1 billion streams on Apple Music. The
Canadian rapper recently announced the good news on
Instagram with a pair of pictures — the first
showing a celebratory plaque from Apple, signed
by Apple CEO Tim Cook; and the second
showing Drake posing with Cook, iTunes head
Eddy Cue, and Apple Music's head of content
Larry Jackson. Everyone looking really happy.

This was obviously good news for both
Drake and Apple. Apple had originally
negotiating Views as a five-day exclusive on
Apple Music on April 29th.

 The iPhone maker
has been using such exclusives to make
headway against bigger rivals like Spotify,  Apple has 17million paid subscriber count to Spotify's 40 million).
Drake was happy to help out, and,
apparently in celebration of the Views streams,
has released a 23-minute short film
accompanying the album on Apple Music. Please
Forgive Me follows Drake and his girlfriend Fanny
Neguesha in an Indecent Proposal- style caper, all
soundtracked by Views tracks including "One
Dance," "9," and "Controlla." According to
MacRumors , the film will be available only on
Apple Music.